SEO Trust Center
On-Page SEO Methodology
Aligning page intent, content, and on-page signals.
On-page SEO is the discipline of making each page clearly answer one search intent, with structure search engines and assistive technology can parse.
Intent match
Identify the dominant search intent for the target query and design the page around it.
Structure
Use a single H1, logical heading hierarchy, scannable paragraphs, and descriptive link text.
Metadata
Titles and descriptions accurately describe the page; they are not keyword inventories.
Internal linking
Use descriptive anchors and link from related authoritative pages to deepen topical context.
Media
Use meaningful alt text, compress images, and serve modern formats.
Last updated: June 2026 · See the SEO Trust Center for related policies.